Hire a Press Release Writer Who Makes Headlines

Skilled freelance writers who craft polished, media-ready press releases.
Strengthen credibility and gain media coverage with press release writers who know how to capture attention, whether in a single announcement or an ongoing campaign.
Find Your Press Release Expert
PR expert with 15yrs writing for tech and b2b clients

Why Hire a Press Release Writer with FLW

Writing press releases yourself can be time-consuming, and hiring a PR agency can mean high costs and long timelines. Our vetted press release writers are ready to deliver professional, press-optimized content quickly and affordably.

Here’s What Sets FLW Apart:

Proven, Media-Ready Writing
Our vetted PR writers know the structure and tone journalists look for, and they combine this with SEO so your release is ready for both media and online visibility.
Industry-Specific Expertise
With experience across tech, healthcare, and finance, our press release writers avoid vague messaging to make your story credible and compelling.
Flexible Engagement Models
Don’t waste money on rigid contracts. Whether you need a one-time announcement or recurring PR help, our writers adapt to your goals and scope.
Cost-Effective and Scalable
Get high-quality press releases at a cost that fits your budget, with the flexibility to adjust as your needs grow.
Fast Turnaround Time
Our writers deliver press releases on tight deadlines, helping you respond when news breaks or opportunities arise.
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Your Success, Quantified

98%+
writer placement rate
Clients are consistently matched with a writer who meets their needs.
2-3
day average turnaround
Professional press releases delivered in days, not weeks, so you can move fast when news breaks.
33%
of clients expand scope within six months
Demonstrating how effective press release writing helps brands grow their media presence.

Hiring a Press Release Writer Made Easy

We’ve helped organizations across industries secure media coverage to amplify their stories, and our proven process makes it simple to hire a qualified press release writer — without the headaches

Here’s what you can expect:

Step 1: Discovery Call
We learn about your PR goals, upcoming announcements, and audience, ensuring your press releases have the right focus to connect with journalists and readers.
Step 2: Shortlist of Press Release Writers
Next, we compile a curated list of vetted freelance writers with PR expertise and knowledge specific to your industry.
Step 3: Review Writers
From there, you’ll review bios, PR writing samples, and pricing options so you can confidently choose the right writer for your project.
Step 4: Kickoff Call
Following your selection, we’ll connect you and the writer to discuss messaging, timelines, and distribution approach.
Step 5: Scale as Needed
As your PR needs grow, you can easily retain writers for ongoing announcements or expand support across multiple campaigns.

Industries We Serve

Press releases aren’t one-size-fits-all, as every industry has its own standards and expectations. That’s why we match you with press release writers who have real-world experience in your sector, so your announcements resonate with the right audience and stand up to industry scrutiny.

Technology & Startups
Technology & Startups
Whether announcing a product launch, funding round, or new partnership, our writers know how to translate complex innovations into clear, compelling news.
Healthcare & Life Sciences
Healthcare & Life Sciences
Accuracy and sensitivity are non-negotiable in healthcare. Our writers shape press releases that earn trust and media coverage while communicating with empathy.
Finance & Professional Services
Finance & Professional Services
In a field where precision and compliance matter, our writers produce press releases that establish credibility and keep stakeholders informed
Nonprofits & Education
Nonprofits & Education
Announce milestones, fundraising campaigns, or community impact stories with writers who understand how to inspire action and attention.
Entertainment & Events
Entertainment & Events
From concerts and festivals to film premieres and media launches, our writers create buzzworthy releases that drive coverage and audience excitement.
Work With an Industry Expert

Types of Press Releases We Deliver

Product Launches
Announce new products, features, or services with compelling press releases that build excitement and capture coverage.
Company Milestones
Celebrate growth, partnerships, awards, or key achievements with releases that reinforce credibility and strengthen your brand story.
Event Promotions
Drive attendance and visibility for conferences, fundraisers, and more with press releases that generate buzz.
Crisis Communications
Respond to challenges quickly and effectively with press releases written to protect reputation, provide guidance, and reassure stakeholders.
Partnerships & Acquisitions
Share strategic moves like mergers, acquisitions, or collaborations through well-crafted announcements that highlight value.
Thought Leadership
Position your executives and brand as industry leaders with press releases that spotlight expertise, insights, and innovation.

Cost & Engagement Model

Your business has unique PR needs, which is why we offer flexible, scalable ways to work with writers. Whether you need ongoing media support or help with a single announcement, our transparent pricing gives you professional results without the inflated costs of an agency.

Retainer Options
Ideal for companies running frequent campaigns or multiple announcements. Keep a trusted press release writer on hand to provide consistency and quick turnaround whenever news arises.
Project-Based Pricing
Best for high-visibility moments like product launches, mergers, or milestone announcements. You’ll know exactly what to expect with set deliverables, timelines, and costs.
Hourly Engagements
A smart choice for smaller needs such as tackling one-off tasks, polishing drafts, or updating an existing release. Pay only for the time invested.

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Benefits of Outsourcing Press Release Writing

With outsourced press release writing, you gain the expertise of seasoned PR professionals who know how to write for media and audiences alike. The result is content that earns coverage, saves time & money, and boosts visibility.

Cost Savings
Avoid the salary, benefits, and overhead that come with in-house hires. Outsourcing lets you pay only for the press releases you need, making it an affordable way to secure professional quality.
Faster Turnaround
Experienced writers are familiar with the structure and flow that journalists expect, which means your press releases move from draft to final approval in just days rather than weeks.
Wide-Ranging Expertise
Tap into a network of writers who understand different industries and announcement types. From product launches to crisis communication, you’ll always have the right expertise on your side.
PR-Ready and SEO-Friendly
Every release is formatted for media pickup and optimized for online visibility, blending journalist-friendly structure with keyword strategy to maximize exposure and engagement.
Hire a Press Release Writer

Trusted by Businesses Like Yours

Choosing to work with you for our copywriting needs remains one of our best decisions. We had an easy time onboarding, the team was very understanding of our needs when it came to voice, tone, and experience. Setting up our agreement was a breeze and our writer choice was a perfect fit. Chelsea has been the star of our brand’s content from the jump. We would be lost without her and I hope to keep her working with our team forever, she’s truly a gem!
Alex Fuchs,
Marketing Manager @ Vena CBD

Find the Right Press Release Writer Today

The quality of your press releases can shape how your brand is perceived. Working with the wrong partner risks wasted time, missed coverage, and lost opportunities for visibility.

With a vetted network of press release writers, FLW gives you access to professionals who understand your industry, know how to write for the media, and deliver impactful results.

Start your next PR campaign today and see how the right writer can turn your news into extensive media exposure.

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Frequently Asked Questions

A press release writer is a communications professional who specializes in creating news-style announcements for businesses, nonprofits, and organizations. Unlike general freelance writers, qualified press release writers know how to craft media-ready content that follows public relations standards, appeals to journalists, and drives media exposure.

A strong press release follows a clear structure: an attention-grabbing headline, a compelling lead paragraph, supporting details, and a boilerplate that explains your organization. While guides on how to write a press release can help you understand the basics, hiring a writer ensures your announcement is polished, media-ready, and optimized for both journalists and search engines.

Press release writer rates vary based on experience, industry knowledge, and complexity. On average, freelance writers charge between $100–$500 per release, with higher fees for highly specialized industries or tight deadlines. At FLW, rates start at $50 per hour, giving you affordable access to qualified press release writers without the high costs of traditional PR agencies.

The cost of a press release depends on both writing and distribution services. A cheap writer may deliver a low upfront rate, but working with a vetted professional ensures your announcement is credible, compliant, and positioned for media pickup.

Freelance press release writers handle a wide range of announcements, including product launches, company milestones, partnerships and acquisitions, event promotions, crisis communications, and thought leadership releases. Many also offer SEO press release writing to improve search engine optimization and social media visibility. Businesses that need additional marketing support often hire a blog writer alongside press release services.

Yes. Many businesses retain freelance writers on a long-term basis for recurring announcements, campaigns, and PR support. This approach provides consistent messaging without the cost of an in-house public relations hire. ​​If you’re looking for ongoing content across multiple formats, you can also hire a writer to support blog posts, website copy, and more.

AI tools like ChatGPT can generate a basic press release draft, but they often lack the nuance, media-friendly tone, and compliance needed for professional distribution. That’s why many businesses choose to work with qualified press release writers or hire a copywriter for polished, brand-consistent messaging.

Turnaround time is typically much faster than a PR agency. Many freelancers deliver drafts within 2-3 business days, making it possible to respond to timely opportunities or urgent announcements without delay.

We don’t handle distribution services or guarantee media placements. Our focus is on connecting you with a qualified press release writer who can craft a polished, professional release that’s media-friendly and positioned for coverage. Once you have a strong press release, you can use your own PR channels or distribution platforms to earn placements.