No one can undermine the effectiveness of word of mouth marketing and referrals, but nothing equals the effectiveness of blogging as a way to get new business. A blog can attract the attention of prospective clients, impress upon them that you are an expert in your field
Below are some general blog post ideas that you can write from. Remember to research and include facts and stats in your blog posts. Weave in your own personality and give good, plain information that adds value. A knowledgeable fitness copywriter stays on top of current trends.
Your main objective in writing for the web is to make your reader’s job EASY. Master these 6 tactics to keep your readers engaged.