Last updated: Wednesday 23rd of May 2012 07:17:26 AM
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Advice On Starting Your Freelance Writing Career

Freelance writing today is a lucrative business opportunity. As online content, video and social media have become a major source of information sharing, many existing and start-up businesses are going online. This has increased the demand of freelance writers because every website, developed for whatever purpose, needs content. To save costs and market their products and services to an international audience, many businesses are outsourcing content writing to freelancers.



( Read the transcript )
The internet revolution has transformed freelancing into a prospering industry. With hundreds of avenues for freelancers to explore, 'Freelance writing' is the most promising one. The following case study highlights the success story of a freelance writer:

Case Study

Dr. Alice Jane Lippner the CEO of Info briefings LLC (an information marketing and seminar business), was professionally a physician and attorney. But she never got utmost satisfaction from her work as her creativity was always hindered by tight work and personal schedules, until she began freelance writing for a pharmaceutical company in 1989.With the ultimate freedom of work, she successfully expanded her business into a lucrative info-empire. She sees freelance writing as a rationale behind her success and says:

'My only regret was that I didn't do it sooner. Freelance writing is the perfect career to escape from the "rat race." I love it. I can't believe how I ever survived before I found the solution to achieving balance (sanity)?'
But the question is how can we build a successful freelance writing career? In this chapter we will discuss a few tips and see how we can build lucrative business empires as developed by Dr. Alice Jane.

Freelance Writing

Freelance writing today is a lucrative business opportunity. As online content, video and social media have become a major source of information sharing, many existing and start-up businesses are going online. This has increased the demand of freelance writers because every website, developed for whatever purpose, needs content. To save costs and market their products and services to an international audience, many businesses are outsourcing content writing to freelancers.

Various types of freelance writing services include: creative writing, eBook writing, sales and marketing writing, newsletter and editorial writing, magazine writing, SEO writing, blog writing.

How to build a successful freelance writing career?

To break into the freelance market, you will find many opportunities, but you need certain skills and a correct strategy to achieve success. Let's find out some smart ways to succeed in different phases of your freelancing career.

Phase 1. The Start-up Phase

* Evaluate your skills and interests: It is imperative to evaluate your own self before offering your services to the market. Freelancing is flexible and you can choose jobs that suit your interest, education, skills and background.

* Preliminary search: Actively search online for freelance jobs and get yourself registered with various good freelance writing sites on the internet.

* Introduce your services to prospects: A well designed "Bio-sheet' is a great resource to offer to the prospective clients. It is a document similar to a resume carrying a brief description of your education, skills, experiences and interests.

Phase 2. Growth Phase

* Beware of the single-client trap: As freelance work is job-based and generally no contracts are signed, it is crucial to work for a number of clients rather than stick to a single client; but ethically, you must avoid giving services to clients who might be each others close competitors.

* Improve your writing skills: To retain your freelance jobs, it is essential to keep improving your writing skills.

* Take criticism positively: Take criticism and comments from your clients as guidelines for future success and never get discouraged on rejections.


Phase 3. Maturity Phase

* Be consistent: Consistency is crucial for long term existence. Many writers generally believe that freelancing is considered as a source of second income and part-time or amateur writers take it very casually and get bored too quickly.

* Stay in touch with old clients: Relationship building is considered as a key to success as the market is flooded with masses of freelance writers from all over the globe.

Freelance writing is an open platform for anyone, located anywhere in the world. To survive long-term, you need passion, persistence, and a strong -work ethic.