Your Publishing Poynters Newsletter: October 1, 2009

Publishing Poynters Book and Information-Marketing News and Ideas from Dan Poynter

October 1, 2009. Copyright © Para Publishing. ISSN: 1530-5694. Published continually since 1986. Circulation: more than 38,200. F-R-E-E We don't accept advertising. We don't share your email address. DanPoynter@ParaPublishing.com; http://ParaPub.com; 1-800-PARAPUB For the Small Print, scroll to end.

IN THIS ISSUE FROM PARA PUBLISHING

A. ParaNews (What’s happening)

B. ParaTips (Guidance/advice on specific issues)

C. ParaResources (Sources of helpful information)

D. ParaThoughts (Editorial)

E. ParaFreebies (Giveaways)

F. ParaCalendar (Dan may be coming to visit you)

G. ParaHumor (We saved the fun for last)

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A. ParaNews

1. LIGHTNINGSOURCE OPENS PLANT IN FRANCE LSI, the POD printer with book manufacturing facilities in the US and UK, will expand to France next. See http://lightningsource.com/NewsItem.aspx?id=CST144 Plans to expand to Australia and Singapore have been delayed.

2. ESPRESSO BOOK MACHINE GETS ACCESS TO GOOGLE’S OP BOOK FILES Google has agreed to provide On Demand Books, LLC (ODB), the maker of the Espresso Book Machine® (EBM), with immediate access to more than two million public-domain titles in the Google digital files. This unprecedented number of reading options is in addition to the current 1.6 million titles already available directly to consumers via the Espresso Book Machine®. www.ondemandbooks.com

http://www.eweek.com/c/a/Search-Engines/Google-Offers-2

http://www.youtube.com/watch?v=zyNSap5XSv0&feature=player_embedded

3. GOVERNMENT OF CANADA RENEWS INVESTMENTS IN CANADIAN BOOKS WITH AN EMPHASIS ON DIGITAL TECHNOLOGIES http://www.marketwire.com/mw/rel_ca_print.jsp?id=1048554

4. 21ST CENTURY BOOK MARKETING EVENT: OCTOBER 10th AND 11th

Register now at http://mixiv.com/vp/60394/19167/ and get $50 off the ticket price! But hurry because this offer expires on October 1st.

At this event you'll discover the most up to date information for marketing and selling your book! Topics Covered include:

* Publishing and Distribution Options: What's Best For Your Book * Secrets for Attracting Traffic and Building your List * How PR is Changing in the 21st Century * How to Use Internet Search Engines to Market Your Book * Marketing Venues Beyond the Bookstore: Teleseminars, Webinars, Virtual Book Tours, Web TV Shows and More * Hi Tech Marketing- Using Blogs, Podcasts and Video blogs * Social Networking: How to Use Social Networking Sites to Sell Books: YouTube, Facebook, Twitter and LinkedIn your Way to New Customers! * Make Money Marketing and Selling Products: CDs, DVDs, Workbooks, Continuity Programs, Consulting and More * Book Trailers * Selling Your Book Through Amazon (SNP, Buy X get Y, and more) And Much, Much more!

This event will sell out! We only have 200 seats available so register today: http://mixiv.com/vp/60394/19167/

Hope to see you October 10th and 11th in sunny San Diego!

5. iRex eBook READER COMING TO US The iRex reader will be able to get digital books and newspapers wirelessly over the 3G network of Verizon, which is joining AT&T and Sprint in supporting such devices. It will be sold at many of the Best Buy stores. With an 8.1-inch touch screen, the iRex links to buy digital books in Barnes & Noble’s e-bookstore and periodicals from NewspaperDirect. http://www.nytimes.com/2009/09/23/technology http://pressmediawire.com/article/Retail/Retail/Best_Buy_Verizon_to_

6. DAN POYNTER IS COMING TO VISIT Please alert your writing and publishing colleagues.

Amsterdam, Anaheim, Calgary, Christchurch, Cologne/Köln, Columbus, Ft Lauderdale, Indianapolis, Johannesburg, London (UK), Los Angeles, Marlow, Orlando, Phoenix, Salt Lake City, San Diego, San Francisco, Midlands, Shanghai, Singapore, Studio City, Valley Forge, Washington, White Plains, Radio/Teleseminars/Webinars (everywhere). (MORE to be announced soon).

See the ParaCalendar on these content-filled seminars, below. See ALL the listings. Dan will visit some states/provinces/countries several times. http://parapublishing.com/sites/para/speaking/calendar.cfm

7. TO CHANGE YOUR SUBSCRIPTION ADDRESS to this ezine, please go to http://parapublishing.com/sites/para/resources/newsletter.cfm. Unsubscribe your old address and subscribe your new one. To recommend this ezine to another writer or publisher, simply forward the entire newsletter. He or she will thank you.

>SEND YOUR NEWS ITEMS to DanPoynter@ParaPublishing.com

NOW, SIT DOWN AND WRITE SOMETHING

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Do you have friends in the book business? Think how appreciative they will be if you forward this newsletter to them. Go on. Do it now.

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B. ParaTips

1. 3 WORDS NEVER TO SAY IN AN INTERVIEW --Rick Frishman- Publisher-Morgan James Publishing http://www.morganjamespublishing.com

You are on a radio or TV show being interviewed about your new book. Congratulations! Your publisher tells you "PUSH THE BOOK- PUSH THE BOOK- YOU ARE THERE TO SELL-" Well - Yes and No. Often authors are trying to sell their book so hard that they turn off the host and the audience. There is a quid pro quo here. The host will introduce you as the author of your book in the beginning. Then maybe in the middle of the interview- and hopefully once at the end. That is great!. You want him to promote your book - not you. But if you keep talking about it- you will come off as a pushy- pain in the butt author- and we don't want that. Your job is to teach the audience- make them fall in love with you. Not to just sell your book. So what are the 3 words that you NEVER say in an interview 'IN MY BOOK". You can refer to it by using the title... IE: When I was researching Where's Your Wow- I interviewed 100 CEOs and they taught me that....

More next time... For more tips go to www.rickfrishman.com

2. SMALL DOESN’T MEAN INEFFECTIVE --Pam Lontos is the author of “ I See Your Name Everywhere” and president of PR/PR, a public relations firm that specializes in experts. www.prpr.net.

Community newspapers and newsletters can be surprisingly effective in getting your message across. Just think of the last time you visited a grocery store. There were most likely numerous community publications available, often times free of charge. This is popular literature that people pick up and read, don’t ignore it. This is another place for you to get publicity to sell more of your products and services.

3. MOM KNOWS BEST --Clint Greenleaf, Greenleaf Book Group LLC, http://www.greenleafbookgroup.com

The submission deadline for the Mom's Choice Awards® is just around the corner, so if you want to get the attention of the parents and educators of the world, listen up!

Authors of parenting guides, children's books, and young adult novels know how beneficial a publicity campaign that strategically targets women can be. And, what better way to market toward moms than to have an official Mom's seal of approval on your book? The Mom's Choice Awards represent a mark of distinction that parents, teachers, librarians, and booksellers trust when selecting quality, family-friendly materials. Not only is winning a Mom's Choice Award a prestigious honor for an author, but it brings its winners added benefits for their marketing and publicity campaigns that are unlike those of any other awards program. Benefits include product reviews posted to Amazon.com and BN.com, a national media release, cooperative advertising opportunities, promotional opportunities at BookExpo America and ABC Kids Expo, product promotions via the Mom's Choice Awards website, great discounts on radio, television, and print campaigns, and much more!

The entry deadline for this year's awards is October 1, 2009. All published books with copyright dates of 2007 to 2010 are eligible. Click here for more detailed information and entry guidelines.

4. BOOK DESIGN: BOOK TITLES – WHERE DO THEY COME FROM? --- Karrie Ross, Be It Now! 310-397-3408 http://www.bookcoverdesigner.com covers@KarrieRoss.com Book Design, Consulting, Coaching, Marketing & Branding

Finding a great title for your book can be one of the most challenging yet satisfying processes you will go through. The title is the purpose of your book and very important that it presents your book’s subject in the best way possible. It needs to grab your audiences attention, make them question and think and act by picking up the book and start reading and eventually buy. You’ll need to go through a series of questions, digging deep into the why, how, what motivated you to write the book in the first place… then dialogue and become the ‘devils advocate’ coming up with as many arguments, ahem, questions, as possible so we flush out what the underlying concept is. One way is to write down a bunch of possibilities and have people vote, another way is to go through the manuscript looking for ‘themes’ and writing them down, also any re-occurring words and then haul out the Thesaurus and create a whole other list. Then, start creating phrases of 3-5 words, short preferable. Look at them over and over and keep reworking them until you get what you want. Hopefully, there will be some ‘meat’ in the title to assist with the sell. And, of course, keeping in mind who the audience is for you book. What are their interests, mind-set, demographic, etc that are another part of the equation. Remember, do something every day toward your book and promotion. Karrie Ross, Book Designer & Coach

5. WORD TRIPPER --Barbara McNichol, www.barbaramcnichol.com

Renounce, denounce –“Renounce” means to give up, especially by formal declaration; to disown. “Denounce” means to condemn or censure openly or publicly; to accuse formally; to formally announce the ending of (a treaty). “The young aristocrat renounced his title and denounced his family for their refusal to sanction his relationship with a commoner.”

6. DO COLLEAGUES ASK YOU FOR BOOK ADVICE? Tell them about our free InfoKits. Each will give them all they need—in writing. See http://parapublishing.com/sites/para/resources/infokit.cfm

7. SELL MORE BOOKS WITH A SUCCESSFUL VIRAL VIDEO --Michael Volkin is the author of the new book Social Networking for Authors-Untapped Possibilities for Wealth. Check out his book and book marketing services at www.SellaTonofBooks.com.

Viral videos are a great way to sell books. According to Wikipedia “A viral video is a video clip that gains widespread popularity through the process of Internet sharing, typically through email or Instant messaging, blogs and other media sharing websites. Viral videos are often humorous in nature”.

There are three key points to consider when creating a viral video campaign: 1) Provide great, but ambiguous, content – Everyone loves to hear a great story. But in a viral video, the story has to be short (less than three minutes). Don’t think of creating a video that will sell your book, think of a video that will keep people entertained. 2) Generate a “residual” fan base – Once your video is built you can integrate other social media tools to build a user base and communicate with them. To do this, follow the lessons learned in Social Networking for Authors-Untapped Possibilities for Wealth. It could be as simple as a subscribe link that notifies users of your updates. 3) SEO it– Your video has to be easily discovered through YouTube search and other popular online video sharing sites. Videos should have clear titles, an accurate description and appropriate keyword tags so that they can appears correctly in a YouTube search and targeted specifically. A good viral video will spread over the internet like wildfire. See the top 20 viral videos circulating around the Internet now at: http://viralvideochart.unrulymedia.com/ Check out this viral video I created for an author during the last presidential election. It got great coverage. The video is ambiguous but gets people curious as to what is coming next. A typical viral video will cost about $2,000 but will be a great return on your investment if it works properly: http://revver.com/u/jspinx Michael Volkin is the author of the new hit book: Social Networking for Authors-Untapped Possibilities for Wealth. His book can be found at SellaTonofBooks.com

8. WHAT CAN THE PMA (IBPA), THE BOOK PUBLISHERS ASSOCIATION, DO FOR YOU? See http://www.pma-online.org/memben.cfm http://www.pma-online.org/membonly.cfm

==SHARE YOUR TIP. Send it to DanPoynter@ParaPublishing.com

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Your colleagues in publishing would love to know about this newsletter. Why not forward it to them now?

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C. ParaResources

COOKBOOKS AND HOBBIES/CRAFTS TARGET MAILING This catalog produced by IBPA mails to 3,500 bookstore buyers, 3,500 reviewers, and 4,000 acquisition librarians. We will be featuring books in the following categories: cookbooks, entertaining, hobbies, crafts, gardening and other related topics. $350 per title. Click here: http://www.ibpa-online.org/programs/coopcats_target.aspx

PSYCHOLOGY/SELF-HELP TARGET MAILING This catalog produced by IBPA mails to 3,500 bookstore buyers, 3,500 reviewers, and 4,000 acquisition librarians. We will be featuring books in the following categories: psychology, self-help, wellness, women's issues, men's issues, etc. $350 per title. Click here: http://www.ibpa-online.org/programs/coopcats_target.aspx

BOOKS FOR REVIEW CATALOG MAILING This catalog produced by PMA mails to 3,500 book reviewers at daily metro and weekly newspapers across the U.S. $210 per title. Click here: http://www.ibpa-online.org/programs/coopcats_bfr.aspx

BOOKSTORE CATALOG MAILING This catalog produced by IBPA mails to 3,500 independent bookstore and chain buyers across the U.S. $230 per title. Click here: http://www.ibpa-online.org/programs/coopcats_bksllr.aspx

PUBLIC LIBRARY MAILING Send your flyers to 4,000 acquisition librarians at public libraries. $215 per flyer. Click here for details: http://www.ibpa-online.org/programs/library.aspx

PUBLIC LIBRARY ASSOCIATION (PLA) SHOW Display your book(s) at this every-other-year show, which attracts public librarians and support staff. $95 per title. This year's show will be in Portland, OR. Click here for more details.: https://www.ibpa-online.org/pubresources/exhibits_pma.aspx

PUBLISHING UNIVERSITY ONLINE: Beyond the Book Launch with Sharon Castlen - -September 23rd at 2PM EST What do you do now that the publication date has passed and the initial launch of your book is complete? Find out this and more in this information-packed web seminar. Click here for more details: http://www.ibpa-online.org/custom/publishingUniversityOnline/University

2. CALL FOR ENTRIES

You are invited to enter the 22nd Annual IBPA Benjamin Franklin Awards® competition for excellence in publishing throughout the year 2009. This publisher award includes fifty plus categories, recognizing excellence in both editorial and design, and is regarded as one of the highest national honors in independent book publishing.

IBPA member - $80 per title, per category Non-IBPA member - $180 for first title, which includes a one year membership in IBPA; $80 per title, per category for second and subsequent entries.

http://ibpabenjaminfranklinawards.com/ --Teresa Fogarty, teresa@ibpa-online.org

3. WRITING NONFICTION NOW AVAILABLE AS AN eBOOK Select from ten different formats. Just $7.97. See https://www.smashwords.com/books/view/2722

Your book will bring you fame, credibility and celebrity status; fortune, a new profit center; the fast lane to fulfilling your mission in life; the ability to build your business and take it to the next level and the capacity to help others by sharing what you know. This New Model will accelerate your book writing, producing, selling and promoting.

Your years of experience provide all the ingredients you need to be a successful published author. Dan Poynter supplies the recipe. What are you waiting for?

Imagine being a published author Writing Nonfiction: Turning Thoughts into Books.

You can also get this $14.95 paper book for just $10.17 at Amazon. You save 32%. http://www.amazon.com/writing-nonfiction-4th-turning-thoughts

4. WANT SPECIFIC DETAILS ON AREAS OF PUBLISHING? See our Instant Report, downloadable for immediate delivery. Each has been recently updated. See http://dansentme.com/sites/para/resources/allproducts.cfm

602 Interviews, How Authors Get On Radio & TV 603 Book Printing. At the Best Price 604 How to Price Your Book 605 Locating the Right Distributor 606 Publishing Fiction & Poetry 607 Publishing Contract: Author-Publisher 608 Your Publication Date 609 Blurbs For Your Books, Testimonials, endorsements & quotations 610 Children's Books, Resources for Writing, Producing and Promoting Juveniles 611 Newsletter Publishing; A Resource Guide 612 Bestsellers, What They Are & How To Make Them 613 Cook Books, Resources for Writing, Producing & Promoting Books on Food 614 Selling Books Through The Gift Trade 615 pBooks to eBooks, Creating Digital Reading 616 Travel Books, Resources for Writing, Producing & Promoting Guidebooks 617 New Age Books; Resources for Writing, Producing & Promoting Books on metaphysics, the occult and new thinking 618 Religious Books 619 Write It Once - Sell it Forever, How to Update Your Books 620 Your Book Writing & Publishing Calendar 622 Cooperative Book Promotion 623 Questions and Answers on Book Publishing 624 How to Set up & Run a Successful Book Publishing Business 625 Selling Books to Catalogs 626 Raising Money to Publish Books 628 Canadian Book Publishing 629 Making The Web Pay 630 Selecting a Book Title That Sells. 631 Covers That Sell Books 632 Bookshelf, Selling Books From Other Publishers 633 Beyond Remainders 634 Selling Books In The United States 635 AudioBooks, Turning Books & Speeches Into Spoken-Word Tape & Disc Products 636 Insurance for Publishers; Protecting Your Book Company 637 Selling Books To The Military Market 638 Screenwriting: Fiction (theatricals) & Nonfiction (documentaries) 639 Autograph Parties & Signing Books 640 Book Promotion Made Easy: Event Planning, Presentation Skills & Product Marketing 641 Merchant Status: Credit Cards for Publishers 642 Large Print Books: Making your Work Easier to Read.

5. WRITING YOUR BOOK WITH A COLLABORATOR You can be the author without being the writer. Dan Poynter gives you permission to work with a co-author, editor or ghostwriter.

But, if you hire out the writing portion of your book, come to an understanding with your collaborator before either of you writes one word. The risk is that one of the parties will feel that he or she is doing the majority of the work. The result is that the project screeches to a halt while an argument ensues.

Is There a Book Inside You?: Writing Alone or with a Collaborator supplies a responsibility chart and a contract. Don’t lose momentum on your book project.

You can get this $14.95 book for just $10.17 at Amazon. You save 32%. http://www.amazon.com/There-Book-Inside-You-5th/dp/1568600461/

6. SUCCESSFUL NONFICTION NOW AVAILABLE AS AN eBOOK Select from ten different formats. See https://www.smashwords.com/books/view/2730

Dan Poynter has taken the whole business of writing nonfiction books and distilled it down to the most important tips or rules. Successful Nonfiction: Tips & Inspiration for Getting Published could well be described as Life’s Little Instruction Book meets Chicken Soup for the Writer’s Soul.

Each page contains a writing tip, a pertinent illustration, an explanation, a relevant story and a quotation on the point from someone in history. This book could be much longer but Poynter has distilled the 109 inspirational tips into memorable and thought-provoking bite-sized pieces.

This 144-page gift book is beautifully designed with French flaps, gold stamping, embossed letters, contrasting end sheets and matte lamination. It is a treasure both inside and out. Special price in July.

You can also get this $14.95 paper book at Amazon. HTTP://WWW.AMAZON.COM/SUCCESSFUL-NONFICTION-INSPIRATION-GETTING

7. THE SELF-PUBLISHING MANUAL, Volume 2 Social Media for Books. Book publishing is changing: this book describes how to take advantage of those changes. This Volume II is the sequel to The Self-Publishing Manual (Volume I), the most successful book ever written on the subject.

Learn how to use new techniques to write your book faster, new technology to publish it for less, new ways to distribute your book more economically, ways to have fun promoting it and how to profit from your investment by cutting out all of publishing’s gatekeepers in the middle.

You will discover how easy it is to: ? Build your book rather than just write it—and copyright it in your name. ? Print a small quantity and keep a small inventory. ? Multipurpose your “book” into downloadable, CD, and eBook versions and others. ? Wring maximum value out of your “book” by spinning off audios, LARGE PRINT editions, magazine excerpts, foreign-language editions, and more. ? Bypass the publishers and go directly to a short-run book printer. ? Set up your own publishing company and take the tax breaks. ? Promote your books with email, book reviews, autographings, feature articles, and radio/TV interviews. ? Promote your book for virtually no costs via social media.

Available as an eBook in ten different formats. $7.97 http://www.smashwords.com/books/view/607

Available as a printed book (pBook). $14.95 http://www.amazon.com/Dan-Poynters-Self-Publishing-Manual-Write Save 32%, now just $10.17.

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I dare you to forward this ezine to writers and publishers.

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D. ParaThoughts

ANOTHER SMALL PUBLISHER ADVANTAGE

Several larger publishers are saving money by cutting back on production quality. Most are using a cheap looking, nearly wood-pulp paper.

Smaller publishers are maintaining production values. Many are increasing the brightness of their white paper from 88 to 94 or even 96.

When books are compared in a bookstore, the smaller publishers have a decided advantage. Their books simply look better.

Visit a bookstore and check paper quality for yourself.

==>SHARE YOUR editorial thought. Send it to DanPoynter@ParaPublishing.com

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Please Copy\Paste this newsletter into your email program and then send it to your colleagues in publishing. They will appreciate you.

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E. ParaFreebies

1. AMAZON ADVANTAGE FEE CALCULATOR by Ryan Olbe. http://www.rolbe.com/amazon_advantage.htm

2. LIST YOUR BOOK(S) FRËE ON THE PARA PUBLISHING WEB SITE. See http://parapublishing.com/sites/para/resources/successstories.cfm

3. INFORMATION ON SETTING UP AND RUNNING YOUR PUBLISHING BUSINESS - FRËE. See http://parapublishing.com/sites/para/information/business.cfm

==>SHARE YOUR FREEBIE. Send it to DanPoynter@ParaPublishing.com

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Writers and publishers love this newsletter. Why not forward it to them?

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F. ParaCalendar

AUTHOR ON A SPEAKING TOUR. Where in the world is Dan? Showing people how to write, publish and promote their books One presentation at a time.

Dan Poynter is circling the world to show people how to make a difference and make a living through their books. He shares two major programs and many specific ones.

See him in action: http://www.speakingchannel.tv/community/dan-poynter-book-publishing/

Dan also speaks on aviation, parachutes and skydiving. See http://parapublishing.com/sites/para/speaking/index.cfm

For more information, get in touch with the Contact person listed below and see the host's Website.

ALSO SEE THE CALENDAR ON OUR WEBSITE: http://parapublishing.com/sites/para/speaking/calendar.cfm

2009

October 10. FT LAUDERDALE. Turning Speeches into Books. The full New Book Model Program. Florida Speakers Association. Westin Hotel. Fmi: George Chismark, +1-561-630-7766, info@florida-speakers.org, http://www.florida-speakers.org/

October 11. SAN DIEGO. 21st Century Book Marketing. Your Publishing Choices: Ways to get your book into print. Fmi: Jessie Schwartzburg, 619-795-9858, JessieSchwartzbu@hotmail.com, http://www.21stcenturybookmarketing.com/

October 16. LAS VEGAS. Dinner with Dan. Discuss your book project with tomorrow’s speaker. Limited to ten. Call to register: Para Publishing, +1-805-968-7277. Only cost is your dinner.

October 17. LAS VEGAS. National Speakers Association/ Las Vegas (NSA/LV) chapter. FMI: RJ DiDonato, rjd@nstreams.com, (702) 436-0786, http://www.NSAlasVegas.com

AROUND-THE-WORLD SPEAKING ITINERARY #17 October 19 – November 22, 2009

October 22. CHRISTCHURCH, New Zealand. NSA.NZ-Christchurch. Evening Speakers’ Café. Dan Poynter on Speaking Internationally: Giving the World a Piece of your mind. FMI: Wendy Davie, +64 3 337 1375, action@TotallyOrganised.co.nz, http://www.nsanzch.co.nz/

October 28. SINGAPORE. APS/S. Dan Poynter on How to Write Your Book. FMI: Nishant Kasibhatla, +65 (6402) 2310, nishant@memoryvision.com.sg, http://www.asiaspeakers.org/apss/

November 9. AMSTERDAM. Professional Speakers Association of the Netherlands (PSA/Holland). Fmi: Victor Bonke, +31-76-5320750, victor@acquiro.nl

November 12. LONDON, UK. "Turning Experts into Published Authors" - a seminar with Mindy Gibbins-Klein and Dan Poynter. Fmi: Mindy Gibbins-Klein, +44-(0) 845 003 8848, mindy@bookmidwife.com, www.bookmidwife.com/november10, http://www.BookMidwife.com.

November 13-15. LONDON (area). Professional Speakers Association of the UK & Ireland. (PSA/UK) convention. Sue Cliff, admin@professionalspeakers.org, +44 0 0845 3700 504, http://www.professionalspeakers.org/events

November 18. SALT LAKE CITY. NSA/Mountain West. Fmi: Brad Barton, brad@BradBartonSpeaks.com, 801-392-4088.

November 19. PHOENIX. Arizona Book Publishers Association. FMI: Gwen Henson, (480) 777-9250. Gwen@AZBookPub.com, http://www.azbookpub.com

November 19-22. PHOENIX. National Speakers Association (NSA/US) Fall Conference. Arizona Grand Resort. Fmi: 480-968-2552, http://www.nsaspeaker.org/meetings/index.xpl

December 6-8. CALGARY. Canadian Association of Professional Speakers (CAPS) national convention. http://www.CanadianSpeakers.org

December 16. STUDIO CITY. Book Publicists of Southern California. Dan Poynter to speak on the future of the book publishing industry. Annual Holiday program. Sportsman's Lodge, 12825 Ventura Blvd, Studio City, CA. 5:30 PM. Reservations required. Fmi: Irwin Zucker, 323-461-3921, IrwinZuckerPR@AOL.com, http://www.BookPublicists.org.

2010

January 10. COLUMBUS, OH. Turning Speeches into Books. The full New Book Model Program. National Speakers Association, Ohio Chapter. Crowne Plaza Hotel, 33 E. Nationwide Boulevard, Columbus, Ohio 43215. FMI: 866-900-6446, lauralee@nsaohio.com http://www.nsaohio.com/calendar/

February 11-14. NASHVILLE. NSA/US Winter Conference. Marriott Nashville Airport. Location phone: +1-615-889-9300. Fmi: http://www.nsaspeaker.org/nsa_events/default.asp

February 12-14. SAN FRANCISCO. San Francisco Writers Conference. Dan Poynter on Book Promotion for Writers and Getting Published. Fmi: Barbara Santos, Sfwriterscon@aol.com, http://www.sfwriters.org/

March 13 & 14. AMSTERDAM. PSA/HOLLAND. Tentatively scheduled for Amsterdam. http://www.psaholland.org/

April 23-25. AUSTRALIA. http://www.nationalspeakers.asn.au/index.html

April 30-May 2. SOUTH AFRICA. Fmi: Nikki Bakker, PSASA National Administrator, Tel: 08600 67272 or +27 11 462 9465, Mobile: +27 83 458 6114 admin@psasouthernafrica.co.za, http://www.psasouthernafrica.co.za

May 8. WASHINGTON, DC. Turning Speeches into Books. The full New Book Model Program. DC Speakers Association. Fmi: Cheree Warwick, (703) 489-4589, cheree@TheProfitPartner.com, http://www.nsadc.org/meetings_events/eventcalendar.asp

May 25-27. NEW YORK. Book Expo America (BEA Book Fair), Convention Center. Fmi: http://www.bookexpoamerica.com/

July 17-20 Orlando, Florida. National Speakers Association of the United States (NSA/US). Orlando World Center Marriott. Location Phone: +1-407-239-4200 http://www.mynsa.org/EVENTS/FullCalendar.aspx

October 19-22. FRANCE. l'Association Francaise des Conferenciers Professionnels (AFCP) http://www.association-conferenciers.com/

November 12-14. UNITED KINGDOM. Midlands area. Professional Speakers Association of the UK & Ireland. (PSA/UK) convention. Sue Cliff, admin@professionalspeakers.org, +44 0 0845 3700 504, http://www.professionalspeakers.org/events

November ??. WHITE PLAINS, NY. Cat Writers Association annual convention. Dan Poynter on book writing and promotion. http://www.CatWriters.org

December ??. MONTREAL. Canadian Association of Professional Speakers (CAPS) national convention. http://www.CanadianSpeakers.org

2011

May 24-26. NEW YORK. Book Expo America (BEA Book Fair), Convention Center. Fmi: http://www.bookexpoamerica.com/

July 30-August 2. ANAHEIM. National Speakers Association of the United States (NSA/US) convention. Fmi: 480-968-2552, http://www.nsaspeaker.org/meetings/index.xpl

2012

July 14-17. INDIANAPOLIS. NSA/US Convention. National Speakers Association. At thee brand new Marriott Hotel. http://www.mynsa.org/EVENTS/FullCalendar.aspx

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HELP PUBLISHING POYNTERS-help your colleagues. This ezine relies on subscribers to send in tips and resources. So, it stands to reason, the more subscribers, the more tips. You can expand the circulation by telling your book colleagues about Publishing Poynters--and collecting business cards. Then mail the cards to us. Your writing & publishing colleagues will thank you for being so thoughtful.

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G. ParaHumor

WORLD'S SHORTEST LIMERICK.... --Shel Horowitz

There once was a man from Purdue Whose limericks stopped at line two.

(Generic Smiley)

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Para Publishing. Dan Poynter: Author (100+ books), Publisher (since 1969), Speaker (CSP). Information Products on Book Writing/Publishing/Promoting, Parachutes/Skydiving, Expert Witness & Aging Cats. PO Box 8206, Santa Barbara, CA 93118-8206 USA. 530 Ellwood Ridge, 93117. Tel: +1-805-968-7277; Fax: +1-805-968-1379; Cell: +1-805-448-9009 http://ParaPublishing.com: More than 700 pages of helpful information. DanPoynter@ParaPublishing.com