*******
Ed’s so proud of his super-successful friends.
*******
*******************
Win a FREE Copy of Find Your Inner Ugly Betty
*******************
"The first career planning book to take lessons learned from TV sitcoms, apply them to the workforce—and succeed!" —Ed2010
founder and CosmoGIRL! executive editor Chandra Turner, on Tanner Stransky's Find Your Inner Ugly Betty
Ed on Campus Director and Entertainment Weekly editorial assistant Tanner Stransky's new book Find Your Inner Ugly Betty:
25 Career Lessons for Young Professionals Inspired by TV Shows extrapolates career advice from the young professionals on
television—everyone from Ugly Betty's Betty Suarez and The Office's Michael Scott to Mary Tyler Moore. Lessons range from "Kill
'Em with Confidence" to "Exit Gracefully" and everything in between. (Go to
http://www.ed2010.com/2008/05/tanner-stransky-author-find-your-inner-ugly-betty to read a Q&A with Tanner!)
The best part? Fifteen lucky Edsters will win a free, autographed copy! To enter the raffle to win a copy of the book, send an
email to
findyourinneruglybetty@gmail.com with "BETTY BOOK RAFFLE" in the subject line before 11:59 p.m. on Wednesday,
May 7.
And if you don't win? Buy it on Amazon:
http://www.amazon.com/Find-Your-Inner-Ugly-Betty/dp/1427797676.
*******
Philadelphia Happy Hour and Quizzo tomorrow night!
*******
Join the Philadelphia Ed chapter on Wednesday, May 7th from 6 to 8 p.m., for a happy hour followed by Quizzo. Bring
coworkers, friends, and copies of your publications so we can check out each other’s work, talk shop, compare, and learn. We’ve
invited editors and writers from over 100 area publications of all sizes and varieties to this event. We will have an area set aside for
this, so just look for a sign that says “Ed2010” and ask for Eric. Meet at the Black Sheep Pub (
www.theblacksheeppub.com), 247 S.
17th St., Philadelphia (at 17th & Latimer Streets, between Locust and Spruce). Email
Philadelphia@ed2010.com with any questions.
*******
Ed2010 2-Day Conference (All About Magazines!)
*******
We're matching 10 magazine classes with present and former editor in chiefs and other leaders in the field--like Stephanie Izarek,
Editor in Chief of Scholastic Parent and Child and Lauren Brody, Deputy Editor of Glamour! Every magazine area is represented as
you're taken through strategies which score full-time jobs and win writing assignments. Here's the lineup for Saturday, May 31 and
Sunday, June 1 (out-of-towners: share a hotel room through a special message board below):
May 31
10:00 Show opens, Welcoming Address, 11:00 Feature Writing, Stephanie Izarek, Scholastic Parent and Child Editor in Chief,
12:00 Women's Magazines, Lauren Brody, Glamour Deputy Editor, 1:00 Lunch Break, 2:00 Entertainment, Mike Hammer, Former
Editor in Chief of Stuff, 3:00 Travel, Glenn Haussman, Editor in Chief of Hotelinteractive.com, 4:00 Technology, Glenn Derene,
Popular Mechanics Senior Editor 5:00 Networking, 6:00 End of First Day
June 1
10:00 Day 2 opens, Job Interviewing Tips From EdSchool, 11:00 Web Writing, Laura Rich, Portfolio.com Editor and Former
Editorial Director of Inc.com, 12:00 Health, Nicole Beland, Deputy Editor of Women's Health, 1:00 Lunch Break, 2:00 Business,
Diane Harris, Asst. Managing Editor of Money magazine, 3:00 Blogs, Maud Newton (MaudNewton.com) and Bryan Keefer (Former
CJR.org Blogger), 4:00 Freelance Writing, EdSchool's Eric Butterman, 5:00 Networking, Extended Freelance Writing Q & A, 6:00
Show Closes
Where: Manhattan Theatre Club, 311 West 43rd St., 8th Floor, NY, NY
Cost: $225
To Sign Up: RSVP to
freelance@ed2010.com is REQUIRED as space is limited. You'll get an email back with the PayPal URL.
Hotel Room Message Board:
www.chatzy.com/944943712368
Psst! If there's a random wacky ad at the top of this newsletter, know that it's not Ed's. It's just what you have to put up with for a
free newsletter service..
*******
News
*******
1. WWD
Memo Pad
By Stephanie D. Smith, Peter Born, and Amy Wicks
May 6, 2008
http://www.wwd.com/memopad/article/124685?page=0
WORDS OF WISDOM: Ruth Reichl might recently have led many to believe she disliked her mother after her harsh words in
accepting a Matrix Award from the New York Women in Communications — but it certainly got her attention and, now, a book deal.
Penguin Press, inspired by Reichl's speech, has signed a contract with her to write a tome about the meaning of motherhood past and
present and the lack of opportunities available to prior generations. Penguin plans to publish the book around Mother's Day 2009.
Penguin Press president and publisher Ann Godoff also edited Reichl's three previous autobiographical books.
TWO NEW FACES FOR TWO ICONS: Thierry Mugler Parfums and Chanel both have new faces. Mugler, a division of Groupe
Clarins, on Monday introduced Naomi Watts as the face of its first TV ad campaign for Angel. Sources estimate it will be a $15
million global investment, while Joel Palix, president of Thierry Mugler Worldwide, noted that "little surprises are coming." Palix
opened the door to the possibility of reviving Mugler's fashion activities.
HEADING SOUTH: Grazia is coming to Australia in a joint venture between Hearst Magazines International and ACP
Magazines. This partnership is also behind the Australian editions of Cosmopolitan, Harper's Bazaar and Madison. Grazia will launch
later this year, with Alison Veness-McGourty as editor in chief. She formerly had the same title at Harper's Bazaar in Australia.
MORE ONLINE
2. Mediaweek
TV Guide Names Debra Birnbaum EIC
By Lucia Moses
May 6, 2008
http://www.mediaweek.com/mw/content_display/news/magazines-newspapers/
TV Guide today (May 6) continued its high-level shakeup, installing executive editor Debra Birnbaum as editor. She succeeds
Ian Birch, who was shown the door last week when the title's sale was completed. Also elevated was Craig Tomashoff, to executive
editor, from West Coast bureau chief.
In a company announcement, Birnbaum said she would expand on its breaking news coverage of show and their stars and place
more emphasis on editorial opinion in its pages.
The title's long-term future is up in question, however, as new corporate parent Macrovision Corp., a video technology company,
looks to prune the assets it acquired as a result of its deal for Gemstar-TV Guide. The $2.8 billion cash-and-stock deal closed May 2.
MORE ONLINE
3. The Guardian
Economist raps up youth market
By Mark Sweney
May 6, 2008
http://www.guardian.co.uk/media/2008/may/06/pressandpublishing
The Economist's bid to appeal to more youthful readers seems to be paying off after two 17-year-olds created a rap about the
business title, while a Facebook fan group created by a teenage schoolgirl has enjoyed a surge in popularity.
The rap, created by US students Ike Edgerton and Chris Misa under the name Psikotic, is a tribute that includes samples of
Economist journalists such as Edward Lucas and Anthony Gottlieb from the title's audio podcasts.
The chorus of the rap runs: "He reads the Economist so he can get the gist, its solid competence gives him confidence that his
intelligence is correct."
MORE ONLINE
4. Folio
Why Consumer Magazine Circulation Levels are Still Bloated
By BAIRD DAVIS
May 5, 2008
http://www.foliomag.com/2008/why-consumer-magazine-circulation
In the second half of 2007, the audited paid and verified circulation of consumer magazines fell 1.7 percent from 282.0 million
to 277.2 million. The decline is fairly representative of a trend that began seven years ago, which has seen the industry’s paid-verified
circulation decline nearly 11 percent since its peak in 2000.
To examine why circ levels are too high it requires an in-depth look at several categories of information: The declining universe
of audited publications; circ level increase/decrease trends; newsstand contribution to circ levels; and verified, sponsored and other
paragraph 6 circ sources.
The number of audited paid consumer magazines in the second half of 2007 declined 5 percent to 550—down from 579 a year
ago, 590 two years previous and 653 in the second of half of 2000. In the last seven years, the number of audited paid consumer titles
has fallen nearly 16 percent.
MORE ONLINE
5. Associated Press
Colbert,
will.i.am among special Webby award recipients
By ANICK JESDANUN
May 6, 2008
http://ap.google.com/article/ALeqM5jc_
Stephen Colbert's use of the Internet to connect with fans earned the Comedy Central host special recognition as recipients of the
annual Webby awards for Web sites and online achievements were announced Tuesday.
A special achievement award also went to
will.i.am, the Black Eyed Peas frontman behind the popular "Yes We Can" video
supporting presidential candidate Barack Obama. And movie director Michel Gondry won a special mention for encouraging
filmmakers around the world to recreate their favorite movies — the concept behind his film "Be Kind Rewind" — and share them
online.
Meanwhile, The New York Times' online unit won eight regular Webby Awards in such categories as news, mobile listings and
animation. The Onion satire site won seven, while Web sites for Apple Inc. and National Geographic magazine along with a
user-confession site, PostSecret, won four awards each.
MORE ONLINE
************
Whisper Jobs
************
Ed hears ...
JOBS
...that a special beauty/fashion publication is looking for a freelance copy editor (from 5/19 through about 6/20). Candidate
should have at least 3 years' experience copyediting for a national publication, including beauty, health and celebrity pieces. We need
someone with exceptional copyediting and InCopy skills, meticulous attention to detail and accuracy, and a working knowledge of
Chicago. Must be able to produce quality work under extreme deadline conditions and to juggle multiple pieces. Must be a
conscientious self-starter with a strong work ethic who doesn?t need close supervision. Must be willing to work late nights, if
required, toward the end of the close. A copyediting test will be given to qualified candidates. Day rate: $210. Location: New York
City. Send resume and cover letter to Managing Editor,
specialfreelancers@yahoo.com. No phone calls. (OK to mention Ed)
For even more jobs, go to
http://www.ed2010.com/jobs/whisperjobs or click here.
INTERNSHIPS
...that Harper's Bazaar is looking for an intern to assist on photo shoots. Hours are dependent upon the shooting schedule. This
would be great experience for any aspiring stylist or designer, as you would be working on shoots with Brana Wolf, Bazaar's
Editor-at-Large. If interested, please contact Yuki James at
yjames@hearst.com. (OK to mention Ed)
For even more internships, go to
http://www.ed2010.com/ed-campus/internships/list or click here.
*********
About Ed:
Ed2010 ("ed twenty-ten") is a purely volunteer organization dedicated to helping young editors reach their dream magazine jobs.
Find out more (and donate to the cause!) at ed2010.com
Whisper jobs or internships to share? Send 'em to
whispers@ed2010.com. Ed'll keep it anonymous for you.
Blogalicious! Catch up with Ed's Guy on the Hunt and Ed’s Determined Freelancer at
ed2010guy.blogspot.com and
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