Published book author Seth Harwood explains how authors can build a fanbase before publishing their books. Seth has grown his own fanbase into the 1000s with his book, "Jack Wakes Up," published by Three Rivers Press, an imprint of Random House.

Seth grew his online fanbase by "giving away" his fiction, instead of just writing a blog post advertising his book. The advantage to this approach (especially for unknown authors) is readers start to know you as a writer. Instead of posting his fiction word for word online, Seth chose to podcast his fiction. He built a large enough audience that when he finally released his book, his fans were willing to buy a copy. Listen to how he did it in this podcast.

Interviewed by George L Smyth.

(Reused with permission. Creative Commons License)