Dawn Josephson is a professional writing coach and the author of, Write It Write: The Ground Rules for Self-Editing Like the Pros, and Putting It On Paper: The Ground Rules for Creating Promotional Pieces that Sell Books. In this program, Dawn will talk about how to write irresistably to draw reader in and keep them engaged. How is that done? Listen to the show and learn the secrets to irresistable writing.

(Reused with permission. Creative Commons License)