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Wealth For Writers - Part 1 - Assess & Attack  by Douglas Glenn Clark

Procrastination is the killer. Not lack of skill, lack of money or even lack of faith. Postpone till tomorrow what you can to do today and I guarantee failure. But if you start now and stick with a simple plan, you will be surprised how quickly your new writing business grows.

A little history. I have worked as a reporter and editor for three daily newspapers. I have also written for the theater, seen some plays produced and been awarded writing grants from the states of Connecticut, Michigan and Massachusetts. Yet when I began my writing business I hadn't been a paid writer for years. I had strayed from the path at the turn of the century to pursue other goals, in part because I saw the newspaper arena in Los Angeles shrinking. Due to my recent re-location to the area, I had no seniority and so I harbored little hope for a future in local journalist.

I decided to return to the writing game following a health crisis. I wanted wealth from my writing. I had a few good credentials, yes, but not in the field I decided to enter: business and sales writing, otherwise known as copywriting. Why did I choose this area as my focus? I could not afford to wait on editors and accountants at magazines; and freelancing for daily newspapers would limit my pay scale.

Business writing, I discovered, allowed me lots of latitude in setting my rates. It also meant I could request money - a down payment - before I wrote one word. This worked well with the one word I had taped to my PC screen - survive.

Below are several tips for starting your business now. If you have a better way, what are you waiting for? If you're afraid to begin, I have a theory: everyone else is more afraid than you are. Seize the day - and as many writing gigs as possible.

- Make a list of what you do well. And don't limit yourself to "I can write." Writers do more than write. They converse, they investigate, they analyze and they clarify, to name a few. Maybe they also took crazy jobs to make some money that gave them a special insight about industry, food services, carpentry - whatever. If you're a parent, that counts as a skill. But don't say, "I'm the mother of two lovely children..." Rather, repurpose and redefine those skills to imply that you're extremely good with chaos, crunch time and - you get the picture. I love story. So that was the core of my skills list. Your story is important, I would tell prospective clients, let me help you tell it well and often so that you increase revenue and opportunity. My point: Respect all your experiences and achievements and others will too.

- I didn't want a job ever again. No bosses. No 9 to 5. No pecking order. But I joined a fax service that submitted my resume to hundreds of businesses looking for copywriters. Contradiction? Yup. And it worked like a charm. Here's how: since it was illegal to offer a service or product through the fax service, I wrote a one-page letter of introduction (resumes are boring) with a snappy headline and a good, clean rendering of what I had to offer. When I got calls for interviews, I set up appointments with no intention of taking the job. The interview was a way to meet new people - and pitch my skills at a rate much lower than what the company would pay an employee, when including health benefits and vacation time. Within a month I had my first gig that last a couple months. Not great money, but a beginning. Within six months I began freelancing for a company that became a key income stream for two years. My point: get out of your chair and meet new people.

These tips are the foundation of a new beginning. Assess who you are, what you want to achieve as a writer in this phase of your career and then find new ways to reach out. But there is more that you must do. More tips available in Wealth for Writers - Part 2 -- Persist & Evolve.

ABOUT THE AUTHOR
Douglas Glenn Clark is the author of The Lake That Stole Children and blogs income and story ideas for writers and readers at http://www.TheLakeThatStoleChildren.com




Articles for Writers
20-Aug-2010 (20:32)